Social Network Migration

How many social networks, such as Facebook, Twitter and LinkedIn, do you belong to and visit regularly?

• None
• 1-3
• 4-7
• 8 or more

How many social networks do you belong to but do not visit regularly?

• None
• 1-3
• 4-7
• 8 or more

Which of the following factors influences your decision to join a social network?

Please select all that apply.

• Interface and features are appealing to me
• Offers a novel way of communicating
• Professional and business colleagues are members
• Personal friends are members
• Direct referral from professional or business colleague
• Direct referral from personal friend
• Read about it in a blog
• Heard/read about it through major media outlet such as CNN or New York Times

Which of the following factors influences your decision to leave a social network?

Please select all that apply.

• No longer feel like membership reflects your interests
• Change in interface or functionality makes it less appealing
• Network seems stale, static, uninteresting
• Lack of policies and/or enforcement make network an undesirable place to be
• Got bored
• Account suspended
• Too many people on network
• Network became too commercial