What PR Software is right for me?

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With publications changing all the time, news moving online and social media taking off, public relations is more important than ever. Finally some companies are making software to make our lives easier, but which one is right for me? Take this quiz to help you find the one that is the best fit.

1

What kind of media database do you need?
- I want the most up to date and easy to use Media Database.
- It's important to have up to date information but it can be in a spreadsheet for all I care
- I just need a basic media list that gets updated once per year
- I don't need a media database
2

Do you want to monitor news about your organization, your industry and/or your competitors?
- I need it all--print, video, broadcast, online, etc.--and will pay to get it.
- I need it all, want it now and don't want to pay per clip fees.
- I want all the news but it doesn't have to be available immediately.
- I only want online news, but I need it now!
3

Do you want to forward news to others, create electronic clip books and generate reports?
- I need to create professional looking reports and clip books easily and quickly.
- I need to create bare-bones reports-no logo, commentary, etc.
- I need the vendor to have people who will create reports for me.
- I just need to forward an occassional article.
4

Do you want to monitor and track results of your public relations?
- Yes, I want a broad selection of charts and graphs that get updated in real time
- Yes, I want to track results, but getting them once per month is good enough for me.
- Nope, forwarding news and an occasional clip book is all the measurement we need.
- Nope, I just need to forward news.
5

Do you want to monitor social media as well?
- Its very important and I'll pay to get the best.
- Its important to monitor the big sites like twitter and have reports sent to me as frequently as I wish.
- It would be a plus, but not critical.
- I don't care about social media.
6

How much do I care about the company, its stability and reputation?
- I expect great customer service and a company that will be around in a year.
- I want a company that has been around for a long time.
- I want good service, but don't really care about the company that provides it.
- I don't care about any of this--just give it to me as cheap as possible.

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What PR Software is right for me?

What kind of media database do you need?

Do you want to monitor news about your organization, your industry and/or your competitors?

Do you want to forward news to others, create electronic clip books and generate reports?

Do you want to monitor and track results of your public relations?

Do you want to monitor social media as well?

How much do I care about the company, its stability and reputation?

Post This Quiz

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