Backpack Survey

Gender?

• Male
• Female

Age?

• 16-21
• 22-35
• 36-50
• 50+

What type of bag do you carry, if any?

Please select all that apply.

• Backpack
• Briefcase
• Messenger Bag

Why? (Question 3)

• Please type response in a comment below.
• (reference question #)

How much do you prefer to spend on a backpack?

• $10-$30
• $30-$60
• $60+

How much is a backpack important to you?

• Very
• Somewhat
• Not at all

How often do you purchase a new bag/

• Twice a year
• Once a year
• Once every three years

How much weight do you carry everyday in your backpack?

• 0-10lbs
• 10-15lbs
• 15-20lbs

What do you use your backpack for?

• School
• Work
• Outdoors
• Other

How important is having a compartment for your computer?

• Very
• Somewhat
• Not at all

How important is having a pocket for your electronic devices (cell phone, iPod, etc.)?

• Very
• Somewhat
• Not at all

How important are color and texture to you?

• Very
• Somewhat
• Not at all

How important are custom backpacks to you?

• Very
• Somewhat
• Not at all

Rate COMFORT in terms of importance (4 being the highest).

• 1
• 2
• 3
• 4

Rate STYLE in terms of importance (4 being the highest).

• 1
• 2
• 3
• 4

Rate PRICE in terms of importance (4 being the highest).

• 1
• 2
• 3
• 4

Rate DURABILITY in terms of importance (4 being the highest).

• 1
• 2
• 3
• 4

Where do you typically purchase your bags?

• Online
• Department Stores (Macy's, etc.)
• Sporting Goods Stores
• Retail Stores (Wal-Mart, etc.)

What safety devices (flashing light, reflectors, etc.) would you like on your bag, if any?

• Please type response in a comment below.
• (reference question #)

If you could add or change anything to/about your bag, what would it be?

• Please type response in a comment below.
• (reference question #)